Utah State University

Coordinator of Marketing

City Logan Campus
Posted Date 1 month ago(2/18/2023 6:28 PM)
Requisition ID
# of Openings
Job Locations
Category (Portal Searching)
Marketing & PR
Position Type
Benefited Full-Time
Job Classification
Percent of Time or Hours per Week
Student Affairs
Campus Recreation
Advertised Salary
Minimum $43,000 commensurate with experience plus excellent benefits
Telework Eligible


The Department of Campus Recreation within the Division of Student Affairs at Utah State University seeks a positive, collaborative, and dynamic individual to join our team as our Coordinator of Marketing (Marketer II). Reporting directly to the Assistant Director of Adventure Programs and Marketing, the Coordinator of Marketing will develop and manage all marketing and communication activities designed to effectively promote the programs and services of the department. The incumbent will also manage the department's technology resources including computer operations, software, websites, and social media platforms as they pertain to marketing. This individual will be a key team member of the Campus Recreation Department, which provides aquatic programs, club sports, fitness/wellness, intramurals, outdoor recreation, special events, extramurals, and collaborative programs.


Program Management

  • Develop and manage marketing and communication strategy (print & digital) for all programs and services.
  • Design, create, and distribute marketing and communication materials designed to meet the marketing and communication objectives of the department.
  • Maintain familiarity with all departmental programs and services and update all communication resources accordingly.
  • Develop, execute, and monitor social media strategy.
  • Update the department's website. Monitor information to assure the website is accurate, timely, and in compliance with the needs and interests of various
    audiences seeking information.
  • Maximize the functionality of all marketing efforts including news, calendar updates, pictures, and other communication features of various software.
  • Track and evaluate the effectiveness of marketing programs and projects implemented by the department.
  • Collaborate with appropriate departments to manage various technology (TVs and Campus Recreation Radio) within the facility.
  • Maintain staff manuals, training manuals, and a comprehensive staff training program, and ensure the department visual identity guide is followed.
  • Work evenings and weekends when necessary, regarding special events and photoshoots.

Personnel Management

  • Recruit, hire, train, mentor, and supervise the 4-6 student creative team, including graphic designers, social media team, and photographer/videographer
  • Administer employee-related disciplinary action when necessary.

Budget Management

  • Research, propose, develop, monitor, and adhere to the department marketing and technology budgets.
  • Oversee program student payroll, tracking, and approvals.

Research & Assessment

  • Evaluate customer satisfaction to determine overall effectiveness and satisfaction to recommend possible changes as deemed appropriate.
  • Assist in the development and implementation of the department research and assessment agenda to include the development of student and program learning outcomes.
  • Prepare written communications such as monthly reports, annual reports, participation statistics, etc.


  • This position will be asked to flex time to work some nights and weekends for Campus Recreation functions and special events.
  • Actively participate in a variety of Aggie Recreation Center, Campus Recreation, and University committees as assigned.
  • This position description indicates the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive list of all duties, responsibilities, and qualifications required of employees assigned to the position.


Minimum Qualifications:

  • Equivalent to graduation from a four-year college or university preferably with a major in marketing, communications, sports management, recreation administration, business administration, or a related field plus two years of relevant, professional-level experience (including Graduate Assistantship) managing and developing marketing initiatives at a high level; OR an equivalent combination of education plus experience.
  • Basic knowledge of Adobe Suite, Canvas, graphic design, website design, and computer operation.
  • Work varying hours including early mornings, late evenings, and weekends.

Preferred Qualifications:

  • Master's degree in an appropriate area of specialization and two years of appropriate experience. (2-year Graduate Assistantship is equivalent to one year of professional experience)
  • Previous management experience in college/university or other community/private recreational programs during which time the applicant has acquired and demonstrated the ability to perform the essential duties of the position.
  • Active involvement in NIRSA – Leaders in Collegiate Recreation

Required Documents

Along with the online application, please attach:

  1. Resume to be uploaded at the beginning of your application in the Candidate Profile under “Resume/CV”
  2. Other document to be uploaded at the beginning of your application in the Candidate Profile under “Documents 1-10”
    • Please provide three examples of social media marketing posts and three examples of print marketing flyers.
  3. Cover Letter to be typed/pasted at the end of your application 

**Document size may not exceed 10 MB.**

Advertised Salary

Minimum $43,000 commensurate with experience plus excellent benefits


Employees work indoors and are protected from weather and/or contaminants, but not, necessarily, occasional temperature changes.  The employee is regularly required to sit and often uses repetitive hand motions.

College/Department Highlights

The Department of Campus Recreation at Utah State University is housed in the Division of Student Affairs and is one of the most dynamic growing departments on campus. Home to 18 professional staff members and four graduate assistants, Campus Recreation strives to serve the students with top-notch programs and services. A state-of-the-art facility opened in November 2015 and included three basketball courts, three levels of cardio and weight training, a climbing and bouldering wall, two sand volleyball courts, and two outdoor basketball courts. The Aggie Legacy Field is 154,000 square feet of synthetic playable surface including two flag football fields, two softball fields, a soccer field, a rugby pitch, a lacrosse field, and ultimate frisbee. Campus Recreation also manages the HPER Building and Fieldhouse which includes six racquetball courts, five basketball courts, two pools, weight training, and a cardio loft. This is an exciting time to join the Utah State University Campus Recreation team as we continue to grow our programs and develop our students into future leaders.

University Highlights

Utah State University (USU) was founded in 1888 and is Utah’s land-grant and space-grant university. USU is one of only 146 research institutions in the U.S. classified as R1 “very high research activity” by the Carnegie Classification of Institutions of Higher Education. As one of the two premier research institutions in Utah, USU provides a high-quality education at an affordable price. With its main campus in Logan, the university serves approximately 27,500 students, including 24,255 undergraduates and 3,171 graduate students. USU Online has served students from all 50 states and 55 countries for 25 years.


USU’s statewide system features three residential campuses, 30 total campus locations, and 23 Extension education centers. The university employs 903 full-time faculty members, 124 executive administrators, and 1,649 full-time support staff. USU offers 115 undergraduate majors, as well as 91 master’s and 42 doctoral degrees. Learn more about USU.


A core characteristic of USU is engagement with communities and people in economic development, improvements to quality of life, and human capital. Through the practical application of knowledge, the University and its faculty engage and share expertise with the state, nation, and world, preserving the historical land-grant tradition of partnering with communities to address critical societal issues in the interest of the public good.


The USU main campus is located in beautiful Logan, Utah, a city of about 50,000 situated in a picturesque mountain valley about 80 miles north of Salt Lake City. Outstanding recreational opportunities abound in the nearby mountains and proximate region.


USU is sensitive to the needs of dual career couples and provides a Dual Career Assistance program to support careers for partners who are also seeking employment.


USU endeavors to provide reasonable accommodations to ensure equal access in all aspects of employment to qualified persons with disabilities. To request a reasonable accommodation for a disability, please contact the university’s ADA Coordinator in the Human Resource office at 435-797-0122 or submit a request at hr@usu.edu.


USU Land Acknowledgment

Please visit our website to learn about Utah State’s land acknowledgment of the eight tribes of Utah.


Notice of Non-discrimination

In its programs and activities, including in admissions and employment, Utah State University does not discriminate or tolerate discrimination, including harassment, based on race, color, religion, sex, national origin, age, genetic information, sexual orientation, gender identity or expression, disability, status as a protected veteran, or any other status protected by University policy, Title IX, or any other federal, state, or local law.

The following individuals have been designated to handle inquiries regarding the application of Title IX and its implementing regulations and/or USU’s non-discrimination policies:


Executive Director of the Office of Equity Matthew Pinner, discrimination@usu.edu, Distance Education Rm. 401, 435-797-1266

Title IX Coordinator Matthew Pinner, titleix@usu.edu, Distance Education Rm. 404, 435-797-1266

Mailing address: 5100 Old Main Hill, Logan, Ut 84322

For further information regarding non-discrimination, please visit https://equity.usu.edu/, or contact:

U.S. Department of Education, Office of Assistant Secretary for Civil Rights, 800-421-3481, OCR@ed.gov

U.S. Department of Education, Denver Regional Office, 303-844-5695, OCR.Denver@ed.gov


*updated 11/2022


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