Utah State University

Marketer II

City Logan Campus
Posted Date 2 weeks ago(9/9/2023 6:13 PM)
Requisition ID
# of Openings
Job Locations
Category (Portal Searching)
Marketing & PR
Position Type
Benefited Full-Time
Job Classification
Percent of Time or Hours per Week
Finance & Administrative Service
Event Services
Advertised Salary
Commensurate with experience, plus excellent benefits
Telework Eligible


Event Services is a growing department whose primary function is to ensure that the events hosted by Utah State University, "Exceed Expectations".


The primary purpose of this position is to build and maintain the positive brand of The Office of Events at Utah State University, including the University Inn as well as USU Catering. This position works closely with USU Marketing and Communications to adhere to USU policy, image and branding guidelines. Job duties include, but are not limited to: developing and implementing marketing plans and sales strategies, promoting and fostering university and community partnerships with The Office of Events, Event Services, University Inn and USU Catering, overseeing the creative team including social media and graphic design, conducting market research and ensuring departmental relevancy and exposure.


  1. Create and execute marketing strategies, plans, campaigns, and projects.
  2. Promote and maintain positive brand and image through all appropriate avenues including social media, website, print and interpersonal communication and representation.
  3. Create, oversee, and approve marketing product, ensuring proper grammatical standards and adherence to university branding guidelines.
  4. Supervise, hire and train full-time and part-time creative team while collaborating with external team of photographers, web developers, printers, and others to develop marketing materials and campaigns.
  5. Oversee budget including partnerships, purchase and placement of print, web, and social media advertising.
  6. Represent The Office of Events by maintaining appropriate department relationships and certifications with relevant bureaus and agencies.
  7. Plan and coordinate special events such as open houses, outreach and community events, tours, press conferences, banquets, exhibits, product, service fairs, etc
  8. Exemplify and train department staff on best practices, processes and branding guidelines.
  9. Conduct market research, including analyzing data, to identify targeted populations and to identify the appropriate media for distribution of promotional information.
  10. Maintain database records and files including mailing and client lists and publication distribution information.


Minimum Qualifications:

  • Bachelor's degree in marketing, public relations, communications or related field plus two years of relevant experience or an equivalent combination of education plus experience is required.

Preferred Qualifications:

  • Master's degree in marketing, public relations, communications or related field plus four years of relevant experience or an equivalent combination of education plus experience is required.

Knowledge, Skills, & Abilities:

  1. Knowledge of marketing media and funding sources.
  2. Ability to gather data, analyze information, and prepare reports.
  3. Ability to plan, organize, and coordinate media activities and special events.
  4. Ability to manage and impart information to a range of clientele and/or media sources.
  5. Database and records management skills.
  6. Knowledge of marketing strategies, processes, and available resources.
  7. Basic knowledge of writing for search engine optimization (SEO) and social media.
  8. Excellent writing, proofreading, and editing skills.
  9. Ability to manage multiple projects and deadlines effectively.
  10. Computer skills, including Word, Access, PowerPoint, InDesign and Excel.
  11. Knowledge of budgeting, fiscal control, and reporting
  12. Ability to exercise a high level of creativity, decision making, problem solving, and discretion.

Required Documents

Along with the online application, please attach:

  1. Resume to be uploaded at the beginning of your application in the Candidate Profile under “Resume/CV”
  2. Cover letter to be typed/pasted at the end of your application

**Document size may not exceed 10 MB.**

Advertised Salary

Commensurate with experience, plus excellent benefits


Employees work indoors and are protected from weather and/or contaminants, but not, necessarily, occasional temperature changes.  The employee is regularly required to sit and often uses repetitive hand motions.

University Highlights

Founded in 1888, Utah State University is Utah’s premier land-grant and space-grant university, with a strong commitment to excellence, access, and inclusion. USU serves approximately 27,500 students throughout the state at three residential campuses, eight statewide campuses, and 23 education centers. USU Online has served students from all 50 states and 55 countries for over 25 years, and USU Extension provides outreach and service to all counties in Utah.  


As a land-grant university, USU engages communities and empowers people to lead successful lives of involvement, innovation, and impact. As an R1 research institution, USU provides a high-quality undergraduate and graduate education at an affordable price. Washington Monthly has consistently ranked USU in the top 10 among public universities for contribution to social mobility, research, and public service.  


Utah State is committed to cultivating a diverse, equitable, and inclusive community where different perspectives, values, cultures, and identities are acknowledged, welcomed, and valued. We seek to recruit, hire, and retain people from all walks of life who will champion excellence in education, research, discovery, outreach, and service. We believe that promoting a strong sense of community and belonging empowers and engages all members of USU to thrive and be successful. Learn more about USU. 


The university provides a Dual Career Assistance Program to support careers for partners who are also seeking employment. Additionally, USU is committed to providing access and reasonable accommodations for individuals with disabilities. To request a reasonable accommodation for a disability, contact the university’s ADA Coordinator in the Office of Human Resources at (435) 797-0122 or hr@usu.edu. 


About the Region

U.S. News and World Report ranked Utah first for its strong economy, fiscal stability, education, and health care. Outstanding outdoor recreational opportunities abound throughout the state, including five national parks, 43 state parks and recreation areas, and 15 alpine ski resorts. The home of USU’s main campus, Logan, is a city of 54,000-plus people in a picturesque mountain valley 80 miles north of Salt Lake City. The Logan metro area claimed the top spot in the Milken Institute’s 2022 ranking for best-performing small cities in the nation. 


*updated 7/2023

Notice of Non-discrimination

In its programs and activities, including in admissions and employment, Utah State University does not discriminate or tolerate discrimination, including harassment, based on race, color, religion, sex, national origin, age, genetic information, sexual orientation, gender identity or expression, disability, status as a protected veteran, or any other status protected by University policy, Title IX, or any other federal, state, or local law.

The following individuals have been designated to handle inquiries regarding the application of Title IX and its implementing regulations and/or USU’s non-discrimination policies:


Executive Director of the Office of Equity Matthew Pinner, discrimination@usu.edu, Distance Education Rm. 401, 435-797-1266

Title IX Coordinator Cody Carmichael, titleix@usu.edu, Distance Education Rm. 404, 435-797-1266

Mailing address: 5100 Old Main Hill, Logan, UT 84322

For further information regarding non-discrimination, please visit https://equity.usu.edu/, or contact:

U.S. Department of Education, Office of Assistant Secretary for Civil Rights, 800-421-3481, OCR@ed.gov


Sorry the Share function is not working properly at this moment. Please refresh the page and try again later.
Share on your newsfeed