Utah State University

Library Marketing Specialist

City Logan Campus
Posted Date 1 week ago(5/9/2024 12:49 PM)
Requisition ID
# of Openings
Job Locations
Category (Portal Searching)
Marketing & PR
Position Type
Benefited Full-Time
Job Classification
Percent of Time or Hours per Week
80% Time
University Libraries
Library Public Services
Advertised Salary
Minimum $47,200; Commensurate with experience, plus excellent benefits
Telework Eligible


Utah State University (USU) Libraries seeks an innovative marketer with excellent communication and writing skills to join our team. As the Library Marketing Specialist (Marketer II), you will play a crucial role in promoting USU Libraries’ resources, services, and events ensuring students, faculty, staff, and the community recognize the value of an academic library and the countless resources freely available to them. Our collaborative work environment offers engaging opportunities to participate in diverse projects, foster innovation, and contribute to a culture of teamwork.


Reporting to the head of the User Experience and Engagement unit, the Marketer II is a 80% time, benefit eligible position.


  • Collaborate with library colleagues to develop and implement marketing initiatives in alignment with best practices and to meet the needs of various audiences
  • Create and assess a social media strategy for the library
  • Write marketing copy for a range of purposes and platforms
  • Collaborate with colleagues on market research activities, including analyzing data to identify target populations and identifying the appropriate media for distribution of information
  • Liaise to University Marketing and Communication (UMAC) and participate in relevant library task forces and working groups
  • Provide coverage for library events, including photography and documentation
  • Establish and maintain a library-wide calendar of events
  • Supervise a student marketing intern


Minimum Qualifications:

  • Bachelor's degree in marketing, public relations, technical writing, communications or related field plus two years of relevant experience or an equivalent combination of education plus experience
  • Excellent writing, editing, and organizational skills
  • Commitment to responding flexibly and effectively to the shifting needs and priorities of the Libraries’ and University’s constituents

Preferred Qualifications:

  • Supervisory experience
  • Photography experience
  • Excellent communication and interpersonal skills
  • Ability to initiate, manage, and complete projects, both independently and collaboratively, to meet critical deadlines

Required Documents

Along with the online application, please attach:

  1. CV/Resume to be uploaded at the beginning of your application in the Candidate Profile under “Resume/CV”
  2. Cover Letter to be typed/pasted at the end of your application

**Document size may not exceed 10 MB.**

Advertised Salary

Minimum $47,200; Commensurate with experience, plus excellent benefits


Employees work indoors and are protected from weather and/or contaminants, but not, necessarily, occasional temperature changes. The employee is regularly required to sit and often uses repetitive hand motions.

College/Department Highlights

Review of applications will begin on May 23 and the position will remain open until filled. Salary is a minimum $47,200 for this 80% time, benefit eligible position, plus excellent benefits including a 14.2% (starting at $6,702) annual retirement contribution. Utah State University offers a competitive benefits package which includes medical and dental, and 22 days/year vacation. USU Libraries provides generous support for professional development and travel. The Libraries support a flexible work environment with opportunities for hybrid positions.

University Highlights

Founded in 1888, Utah State University is Utah’s premier land-grant, public service university, with a strong commitment to excellence, access, and inclusion, empowering people to lead successful lives of involvement, innovation, and impact. Utah State provides high-quality education to 27,500-plus students locations throughout the state, including at three residential campuses, eight statewide campuses, and 23 education centers. USU Online educates students from all 50 states and 55 countries. For over 25 years, USU Extension has served and engaged Utahns in all of Utah’s counties. As an R1 research institution, Utah State is dedicated to advancing knowledge through research and scholarly activities, providing a high-quality undergraduate and graduate education at an affordable price.


Utah State is committed to cultivating a community of inclusive excellence where all perspectives, values, cultures, and identities are acknowledged, welcomed, and valued. We seek to recruit, hire, and retain people from all walks of life who will champion excellence in education, research, discovery, outreach, and service. We believe that promoting a strong sense of community and belonging empowers and engages all members of USU to thrive and be successful. Forbes recognized our commitment to employees when they named Utah State the best employer in Utah in 2023. Learn more about USU. 


The university provides a Dual Career Assistance Program to support careers for partners who are also seeking employment. Additionally, USU is committed to providing access and reasonable accommodations for individuals with disabilities. To request a reasonable accommodation for a disability, contact the university’s ADA Coordinator in the Office of Human Resources at (435) 797-0122 or hr@usu.edu. 


About the Region

U.S. News and World Report ranked Utah first for its strong economy, fiscal stability, education, and health care. Outstanding outdoor recreational opportunities abound throughout the state, including five national parks, 43 state parks and recreation areas, and 15 alpine ski resorts. The home of USU’s main campus, Logan, is a city of 54,000-plus people in a picturesque mountain valley 80 miles north of Salt Lake City. The Logan metro area claimed the top spot in the Milken Institute’s 2022 ranking for best-performing small cities in the nation. 


*updated 04/2024

Notice of Non-discrimination

In its programs and activities, including in admissions and employment, Utah State University does not discriminate or tolerate discrimination, including harassment, based on race, color, religion, sex, national origin, age, genetic information, sexual orientation, gender identity or expression, disability, status as a protected veteran, or any other status protected by University policy, Title IX, or any other federal, state, or local law.

The following individuals have been designated to handle inquiries regarding the application of Title IX and its implementing regulations and/or USU’s non-discrimination policies:


Executive Director of the Office of Equity Matthew Pinner, discrimination@usu.edu, Distance Education Rm. 401, 435-797-1266

Title IX Coordinator Cody Carmichael, titleix@usu.edu, Distance Education Rm. 404, 435-797-1266

Mailing address: 5100 Old Main Hill, Logan, UT 84322

For further information regarding non-discrimination, please visit https://equity.usu.edu/, or contact:

U.S. Department of Education, Office of Assistant Secretary for Civil Rights, 800-421-3481, OCR@ed.gov

*updated 09/2023


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